Salsa de Ama!

This is a local startup salsa business based in Los Angeles, CA who was looking to create a professional brand identity and attractive labels for their product that would reel in consumers.

We reviewed local farmers markets, grocery stores, and online stores to understand their competition and where they would fit in the market. We put together a color palette, designed clean responsive logos and three clean labels for their salsa jars that fit their brand. 

Their brand identity allowed them to reach their target audience as well as immediately generate progressive sales. They were able to generate revenue at pop up locations as well as with returning customers in online and phone orders.

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